Case Study 1

Case Study 1: Crystal Software Universe


Software Web DesignCrystal Software Universe Inc., creator of RDPCrystal EDI Library is dedicated to providing software developers with the tools they need to integrate EDI (Electronic Data Interchange) services into their applications.

A long time ago their developers were looking for EDI components on the web, but they could not find any .Net libraries that had all the features we were looking for. Not only that, but the components also had to be fast, robust and reasonably priced. They couldn’t find a library so they decided to build their own. After a year and a half  conducting all the EDI research themselves and becoming experts on EDI specifications, they came out with RDPCrystal EDI Library. That was over 7 years ago and now their components are being used in almost every industry.

Business Needs

For over 7 years, Crystal Software Universe, Inc. had maintained their own website for RDPCrystal EDI Library.  They made all the updates and design themselves by hand.  They felt as if it was beginning to show and essentially misrepresent their company.  They needed a visually appealing, professional website that would engage their potential customers and draw them in to learn more about what RDPCrystals EDI Library offered.

After evaluating many different web designers, they found Kinetic Media LLC and liked their design style and portfolio.  The RDPCrystal EDI Library website needed a vibrant design and upgrade to really represent the high quality products they were offering.


Quote from customer:

"Kinetic Media LLC has surpassed our expectations. We could tell right from the beginning that they were experts in their field. We really didn't know exactly what we wanted and Kinetic Media LLC offered us great design ideas and created demos the same day. We could not ask to work with a more professional company. To say that they were helpful and responsive would be an understatement. They always went the extra mile to make sure we were satisfied. They were always quick to answer any questions. We were also extremely impressed with their quality of work. We can safely say that we were initially overwhelmed how beautiful and functional our website turned out..."

Kinetic Media created the RDPCrystal EDI Library website using vibrant colors and modern design elements that provided for a a rich user friendly experience.


Kinetic Media LLC helped Crystal Software Universe, Inc. with the RDPCrystal EDI Library website and took their online presence to the next level.  Not only does RDPCrystal EDI Library have a professional website, but Kinetic Media LLC also designed a professional logo and product branding as well.  Now visitors to the RDPCrystal website have a unique engaging experience that provides for a visually attractive and comfortable way to learn more about the RDPCrystal EDI Library.  Now, RDPCrystal is attracting new customers who, in the past would immediately have looked elsewhere.

"Any individual or company would be more than lucky to work with Kinetic Media LLC. We would definitely hire them again for any web development project we have in the future."

-Ashna Pooran, CEO
Crystal Universe Software Inc.